Rooted in Land and Sea
TirMor takes its name from the Cornish words Tir (land) and Mor (sea) — two forces that define Cornwall’s character. From the wild moorlands and rolling fields to the dramatic cliffs and restless Atlantic, this is a place where nature shapes those who live and work or visit here.
Our Legacy
TirMor was born from a simple idea: to create clothing that carries the spirit of Cornwall’s land and sea into everyday life. Designed in Cornwall and made in Britain, each piece is crafted with enduring quality, ready for the open moor, the harbour, or a weekend in town.
Our Values
Rooted in Purpose – Born of Cornwall’s land, moor, and sea, carrying its spirit into everything we create.
Crafted with Integrity – Made in Britain with honest quality and meticulous attention to detail.
Enduring by Design – Clothing built to last, for adventures today and the legacy you leave behind.
Meaningfully Aligned – Designed with heritage, sustainability, and authenticity at the core.
We have a simple belief: what you wear should carry the same strength, elegance, and resilience as the places you explore.
The North Coast Collection
Our first release, the North Coast Collection, features the Quarter Zip, Polo, and Tee, each crafted with the strength, elegance, and resilience that define TirMor. Inspired by Cornwall’s rugged cliffs, rolling hills, and untamed seas, the collection embodies Land. Sea. Legacy. in every stitch. Its palette reflects the shifting colours and enduring spirit of Cornwall, from slate-grey cliffs and deep Atlantic blues to coastal dunes and windswept moors. This is where TirMor begins: a foundation built to grow, yet always anchored to its roots.
Looking Ahead
TirMor is more than clothing. It’s a connection to place, a celebration of craft, and a legacy to be carried forward. Whether you find your freedom on the water, in the hills, or across the open moors, we invite you to join us in shaping the next chapter.